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Mark Holder

Fitbit Isn't Dead Yet

Fitbit (FIT) traded at the all-time lows last week though the Fitbit app now sits at the top of the app charts. All the people that got Fitbit trackers for gifts spent the last couple of days downloading the app. The news should be a reminder that while sales have stalled, the company is still selling a ton of wearable devices. 

The current valuation around $1.7 billion is still a relatively small amount for a company doing $2.3 billion in annual sales. 

More research:

Fitbit: Still Lurking

Disclosure: No position 

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